During CES 2023, the “Guru of Geek,” Marlo Anderson, sat down with Raffael Dickrueter, a visionary from Superba, to shed light on the groundbreaking developments in holographic imagery that are paving the way for a revolutionary user experience.
A Glimpse into the Future with Superba
Derived from a rich background in the Hollywood film industry, Superba imagines a future steeped in holographic and augmented reality without the need for glasses. They are redefining how we interact with digital content, moving beyond flat, 2D experiences to create a vibrant, three-dimensional world where consumers can engage with products and characters more immersively.
Interactivity at Its Core
What sets Superba’s technology apart is its interactive element. Not only can users visualize holographic content, but they can also engage with it, manipulating objects and feeling as if the hologram is right in front of them. This interaction is facilitated through sophisticated technology that recognizes facial and hand gestures, adding a new layer of depth to the digital encounter.
A Multi-Faceted Application
Raffael envisages an expansive field of applications for their technology. Beyond movies, it holds the promise of transforming experiences in stores, hotels, and potentially even in homes, offering an innovative way to interact with products and services.
The Dawn of Interactive Holograms
With Superba at the helm, the dream of interactive holograms is not far from becoming a reality. Their technology promises to merge the digital and physical worlds in a cost-effective manner, allowing users to step into a new dimension of interaction and experience.
To explore more about Superba’s fascinating journey and their innovative approach to holographic technology, be sure to check their website at Superba.biz.
Join Marlo Anderson as he navigates the latest technological advancements at CES 2023, bringing you face-to-face with the future.
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